In a world where technology changes fast and competition is fierce, leaders and innovators need new ways to grow. They aim to stay ahead and grab new market chances. "Proximity: Innovation Strategy Book by Krippendorff & Wolcott" offers a key to understanding the Proximity revolution – a major change in every industry and our daily lives.1
Written by Robert C. Wolcott and Kaihan Krippendorff, the book draws on their deep knowledge of innovation and strategy. Wolcott leads The World Innovation Network. Krippendorff founded Outthinker Networks and advises top companies.1
Proximity changes how we connect with products and services. It's about new customer service methods driven by technology advances, changing consumer tastes, and the need for sustainability.1
The "Proximity" book delves into the huge impact of this change on company strategies, investments, public policies, and more.1 Full of unique insights, Krippendorff and Wolcott prepare readers to handle the Proximity revolution and succeed in the future.
Key Takeaways
- Proximity represents a radical shift in how businesses and individuals engage with products, services, and experiences.
- The book provides unparalleled foresight for leaders and innovators on the transformative Proximity revolution.
- Proximity has critical implications for corporate strategy, investing, public policy, supply chain resilience, and sustainability.
- The authors, Robert C. Wolcott and Kaihan Krippendorff, are renowned experts in innovation and strategic thinking.
- The book equips readers with the knowledge and strategies needed to navigate the Proximity revolution and thrive in the years to come.
What is the Proximity Revolution?
The Proximity revolution is changing how things are made and gotten to. Digital tech is moving us to get what we want quickly, cheaply, and with fewer negative effects on nature.2 This means we can get things when we need them most, not just at set times.
On-demand Production and Provision of Value
The Proximity revolution focuses on making and giving us what we need, right then and there. Digital tools are helping us leave behind making lots of things all at once. Instead, we're moving towards making and delivering items as we ask for them.2 This change helps meet our wants better while also lessening waste and harm to the planet.
Customized Products and Services with Minimal Environmental Impact
This new way of doing things is also changing how we shop and enjoy products and services. Now, we don't have to settle for the same old stuff. We can ask for things that are made just for us.3 Technologies like 3D printing and green energy are key in this. They make it possible to get things that fit our exact needs, without hurting the earth much.2 These changes are what the Proximity revolution is all about.
| Book Details | Hardcover | E-book |
|---|---|---|
| ISBNs | 9780231207584 | 9780231557030 |
| List Price | $27.95£22.00 | $26.99£22.00 |
| Pages | 256 | |
Exploring the Proximity Revolution
The book "Proximity: Innovation Strategy Book by Krippendorff & Wolcott" dives deep into the proximity revolution and how it's changing everything.3 It's all thanks to pervasive digital technologies. They make it happen by bringing production and value closer to when we need it.2
Transforming Every Industry and Our Lives
This proximity revolution is shaking up a lot of areas. It affects from manufacturing to healthcare.2 Business as we know it is changing. And this change is a chance for new and better solutions to emerge.
Pervasive Trend Driven by Digital Technologies
Key to this change are digital technologies. They help us get what we need exactly when we want it. Emerging technologies like AI, 3D printing, and more are leading this. They're making our ways of living and working different.
A New Way to Serve Customers
Proximity is a new approach to customer service. It affects corporate strategy, investing, public policy, and more.4 This new way is changing many industries, making services more personal, efficient, and eco-friendly.4
Implications for Corporate Strategy
The Proximity shift means businesses can't just make small changes. They have to redo how they connect with customers.4 Companies should look at using new tech, improving supply chains, and creating innovative, flexible cultures.
Investing and Public Policy Considerations
For investors and policymakers, Proximity brings big changes. Investors need to rethink their strategies to find the best opportunities from this change.4 Public officials must also think about changing rules and building the right infrastructure for this new era.
Supply Chain Resilience and Sustainability
Proximity affects supply chains and the environment too. It moves services closer to customers.4 This can make businesses' operations greener, more flexible, and better at surviving disruptions. Being closer to their customers helps companies be more sustainable and resilient. It's a big plus of the Proximity approach.
Proximity book by Kaihan Krippendorff, Robert C. Wolcott
"Proximity" is written by Kaihan Krippendorff5 and Robert C. Wolcott. They are experts in business strategy and innovation. This book dives deep into the Proximity revolution. It shows its big impact on businesses, industries, and society.1
Krippendorff has written five books. Two of them, "Outthink the Competition" and "Driving Innovation from Within," are bestsellers. He has a new book coming, "Proximity: How Coming Breakthroughs in Just-in-Time Transform Business, Society, and Daily Life." It's a highly recommended read.5 His work has brought over $2.5 billion in new yearly revenue to companies like Aetna-CVS and Procter & Gamble.5
Proximity: How Coming Breakthroughs in Just-in-Time Transform Business, Society, and Daily Life looks into on-demand goods, services, and experiences. They aim to make less impact on the environment. This Proximity revolution changes everything, from how businesses plan to how policy is made.1 It touches on topics like supply chain strength and environmental care.1
| Key Highlights | Data Source |
|---|---|
| The keynote on "The Proximity Revolution" focuses on a Proximity Roadmap for industries and adjacent ones. | 5 |
| 95% of leadership teams guided by Kaihan through the IDEAS process have reported having at least one transformative idea and generated over $2.5 billion in new annual recurring revenue. | 5 |
| Companies treating their employees as Intrapreneurs are 3 times more likely to be in the top quintile of financial performance and enjoy a 2.5 times advantage in recruiting and retaining top talent. | 5 |
| The "8Ps of Innovation and Design" framework explores innovation across eight dimensions: Positions, Promotion, Placement, Process, Product, Pricing, People, and Physical Experience. | 5 |
| The book highlights rapidly advancing technologies such as generative AI, 3D printing, lab-grown meats, renewable energy, and virtual reality, examining their influence on the transformation happening due to proximity. | 1 |
| Kaihan Krippendorff's keynote sessions named "Driving Innovation from Within" and "Be the Disruptor" emphasize turning disruptors into opportunities by leveraging the Proximity concept, discussing technologies like AI, renewable energy, virtual reality, and 3D printing, and offering practical tools and frameworks for leaders to navigate the changing landscape. | 1 |
| The "Outthink the Competition" program, based on Kaihan Krippendorff's book, provides a framework for designing breakthrough growth strategies and features the 4th Option IDEAS Process, assisting in generating transformative ideas. | 1 |
| Kaihan Krippendorff's "Driving Innovation From Within" keynote focuses on turning employees into Intrapreneurs to drive innovation and transformation within organizations, showcasing the benefits of Intrapreneurship in boosting financial performance and talent acquisition. | 1 |
| The "8Ps of Innovation and Design" framework by Kaihan Krippendorff stresses the importance of looking beyond product innovation to disrupt markets and outlines eight dimensions (Positions, Promotion, Placement, Process, Product, Pricing, People, and Physical Experience) for innovative business model design. | 1 |
| Over 150 interviews conducted with internal innovators and leading experts were distilled to create the content of the book. | 6 |
| The book was named one of the 10 best business books of 2019 by the "Toronto Globe and Mail." | 6 |
| One review in "Corpnet" recognized the book as one of the best business books of 2020. | 6 |
| Kaihan Krippendorff is recognized by Thinkers50 as one of the top emerging business thinkers, adding to his credibility within the industry. | 6 |
| The book features insights from successful companies like Tencent, Amazon, Mastercard, and Starbucks, indicating a wide range of case studies and examples. | 6 |
| The book emphasizes the importance of collaboration, co-creation, and diversity of thought for fostering innovation within organizations. | 6 |
| The author, Kaihan Krippendorff, is a former McKinsey consultant and strategic advisor to numerous leading corporations, showcasing his expertise in the field. | 6 |
Interviews and Compelling Examples
The book "Proximity" by Kaihan Krippendorff and Robert C. Wolcott is full of interviews and examples. They show how leaders and companies are leading the32 Proximity revolution. These stories help us understand how businesses are changing and succeeding in today's fast-changing world.
Jabil's story is a great example. It's a big player in making things for others. Jabil uses new technologies like generative AI and 3D printing. They create unique products for their customers. At the same time, they make their supply chains stronger. They're also more eco-friendly.2
Then there's the story of Impossible Foods. They're a top name in making lab-grown meat. Their method makes meat substitutes that are better for the planet. This matches the main ideas of the Proximity revolution.2
The book is full of inspiring tales. It shows how companies use high-tech tools like AI and 3D printing to change. They make new business models and bring value in fresh ways.2
Stories of Leaders and Companies at the Forefront
"Proximity" gives us insights from top leaders. They're driving the Proximity revolution. Tech experts and supply chain pros talk about facing the challenges and using the big chances well.32
The book highlights Lisa Wee, CEO of Hololens. Her company's VR tech lets businesses make ultra-realistic models. She has a bold view on what VR can do in this revolution. It's very inspiring.2
Sanjay Poonen, VMware's COO, is also in the book. VMware helps businesses use new tech to be closer to customers. They make operations smoother and personalize services.2
"Proximity" merges these great stories. It offers best practices and real examples. These can guide anyone wanting to join the Proximity revolution.32
Emerging Technologies Enabling Proximity
The book "Proximity: Innovation Strategy" discusses new technologies leading to the Proximity revolution.7 These new techs help in making products and services quick, custom, and eco-friendly. They change how businesses and societies work.
Generative AI and 3D Printing
Generative AI and 3D printing are changing product design and making.7 They let us easily create custom and just-in-time products. This means less need for big manufacturing and shipping. By doing this, they push the Proximity revolution forward.
Lab-grown Meats and Renewable Energy
The book looks at lab-grown meats and renewable energy too.7 Lab-grown meats are a green choice over raising animals. And, solar and wind power help make energy near us. These moves encourage making and getting what we need closer.
Virtual Reality and More
The book also explores virtual reality and other new techs.7 Virtual reality makes working and shopping from afar more real. This mixing of digital and real worlds is part of the Proximity change. The authors show many techs shaping the new way we live.
Factors Accelerating the Transformation
The book "Proximity: Innovation Strategy Book by Krippendorff & Wolcott" talks about what makes the Proximity change happen fast.3 It points out new tech like generative AI, 3D printing, and more. These things are pushing for products and services that are quick, made just for you, and kind to the planet.3
The book also notes we want things that are special and good for the Earth.3 This change in what we like, and the need for strong supply chains, are mixing up the industry.3 The authors connect all these points, showing how they are changing the future to be proximity-centric.
| Key Factors Accelerating Proximity Transformation | Insights |
|---|---|
| Disruptive Digital Technologies | New tech in AI, 3D printing, and environmental goods is making change. It's about products you can have quickly, that are made just to your liking, and are kind to the Earth.3 |
| Changing Consumer Preferences | Our wants are changing to things that are unique and eco-friendly. This is pushing the Proximity change to grow.3 |
| Increased Supply Chain Resilience | Needing supply chains to be strong and close is a big part of the Proximity change.3 |
The authors truly dig into these big reasons driving the Proximity change.3 They give leaders, innovators, and investors a clear look at what's shaking up the industry. With their deep insights, readers can steer and benefit from the Proximity revolution.
A Playbook for Business Leaders and Investors
"Proximity" is a key guide for those in business, including leaders and investors. It helps them understand and excel in the quickly developing Proximity revolution.3 The book gives tips, ways to think, and hands-on advice. These are essential for making the most of the big changes happening now.2
Winning the Proximity Game
In the part called "Winning the Proximity Game," important ideas and steps are highlighted. These are necessary to do well in the era where value is created quickly, as needed, and is also eco-friendly.3 Companies need to adjust their game plans, how they operate, and how they connect with customers. This will help them stay on top of the Proximity revolution.2
"Proximity" shares strategies and models that business leaders and investors can use. These can help get their groups ahead and profit from the many chances the new trend offers.
The book gives readers what they need to move through the Proximity revolution. It guides them to lead in their fields.32 Using the book's advice on quick production, tailored products, and earth-friendly practices, businesses can stand out and do well in this Proximity era.32
Implications for Careers, Families, and Communities
The proximity revolution is changing our world. It's not just about industry. It touches our jobs, our families, and where we live. This shift shows how work, home life, and neighborhoods will change.
Traditional jobs face big changes. More personal services and products are now available when needed. The book talks about how new tech, like AI and 3D printing, open new job doors.3 It discusses the skills people will need in this new world.2 It makes readers think about how to stay successful.
This change even affects families and communities. Getting customized items quickly and with less harm to the planet can change how we live day to day. It can also bring people in communities closer.2 The book asks readers to think about their own families and how they affect their environment.
| Key Implications of the Proximity Revolution | Career Paths | Family Life | Community Dynamics |
|---|---|---|---|
| Disruption of traditional job markets | Demand for new skills and expertise | Redefining daily routines and schedules | Strengthening local connections and sustainability |
| Emergence of new roles and industries | Increased importance of lifelong learning | Opportunities for more personalized experiences | Reducing environmental impact through localized solutions |
| Potential for greater work-life balance | Adaptability and resilience as key assets | Fostering a sense of community and belonging | Enhancing social and economic dynamics |
The book makes us look at how the proximity revolution will change our lives. It's not just about work, but also about how we live and our environment.
Meet the Authors
"Proximity" is written by Robert C. Wolcott and Kaihan Krippendorff. They are known for their work in innovation and business strategy.3 Wolcott is a co-founder of The World Innovation Network (TWIN Global). He teaches at the University of Chicago Booth School of Business and Northwestern University's Kellogg School.8 Krippendorff founded Outthinker Networks. He speaks globally. Previously, he worked for McKinsey and now advises top corporations.
Robert C. Wolcott: Innovation Thought Leader
Wolcott is highly respected in strategic innovation.9 He is known for his thoughts on the future of work, technology, and business change. Industry leaders and experts value his insights.8 His vast experience and knowledge of the Proximity revolution make him a popular speaker and adviser. He helps organizations through today's fast-changing business world.
Kaihan Krippendorff: Strategic Adviser and Speaker
Krippendorff is a strategic adviser, author, and speaker. He helps both companies and people embrace change.9 His skill in business strategy and innovation has made him a top voice in the field.8 In "Proximity," he shares ideas that can help leaders see the Proximity revolution's potential. This can help their businesses succeed in the long run.
Conclusion
"Proximity: Innovation Strategy Book by Krippendorff & Wolcott" explores the proximity revolution deeply. It gives readers a detailed look into its broad effects. This book guides leaders, investors, and innovators on how to make the most of this big change. It's packed with the kind of info and strategies these professionals need.10
Readers learn about the driving forces and tech behind the proximity revolution. This helps them lead their groups and areas towards a future that's more quick, customized, and eco-friendly.10 The book also pushes readers to think about how this broad change affects our lives and society.
The proximity revolution is picking up speed thanks to digital advancements and the growing wish for things that fit our needs and are good for Earth. In this quick-changing time, the insights from "Proximity" are key.11 They help leaders and innovators set their organizations up for victory in this era of quick and made-just-for-you products and services.
FAQ
What is the Proximity Revolution?
The Proximity Revolution is a big change where digital tech is making stuff closer to when we want it. It's about getting things right away, even if they are very customized. And, it should be done without harming the environment much.
How is the Proximity Revolution transforming industries and our lives?
The Proximity Revolution is changing every industry and how we live. It uses digital tech to make things available right when needed. This way, everyone can have what they want exactly when and where they want it.
What are the implications of the Proximity Revolution for businesses?
The Proximity Revolution changes how businesses should think about their customers. It's a big deal for how companies plan, invest, and make policies. Old ways won't work. Businesses need new ideas to connect with their customers better.
What are the key emerging technologies enabling the Proximity Revolution?
The book talks about how certain technologies make the Proximity Revolution happen faster. These include AI, 3D printing, and green technologies. They help make things we need quickly, exactly how we want them.
What are the factors accelerating the Proximity transformation?
The book also looks at why the Proximity change is happening now. It's because of fast tech progress, a lot of people wanting customized and green products, and the importance of strong supply chains. These aspects are all coming together to push for this change.
What does the book offer to business leaders and investors?
"Proximity" gives a detailed plan for leaders, investors, and new business developers. It shows them how to do well in the Proximity model. The book has strategies and advice to help grab the chances this change brings.
What are the broader implications of the Proximity Revolution?
The book looks at how the Proximity Revolution will affect people, families, and communities. It will change jobs, our ways of living and working, and even how we help the world and each other. This change reaches every part of our lives.
Who are the authors of the Proximity book?
The book's authors are Robert C. Wolcott and Kaihan Krippendorff. They are well-known in the fields of innovation and business strategy. Robert founded The World Innovation Network (TWIN Global) and teaches at top business schools. Kaihan started Outthinker Networks and is a speaker.
Source Links
- https://premierespeakers.com/kaihan-krippendorff/books
- https://www.warwicks.com/book/9780231207584
- http://cup.columbia.edu/book/proximity/9780231207584
- https://shop.harvard.com/book/9780231207584
- https://premierespeakers.com/kaihan-krippendorff
- https://www.target.com/p/driving-innovation-from-within-by-kaihan-krippendorff-hardcover/-/A-82969717
- https://www.speakers.ca/2024/05/the-proximity-revolution-what-business-leaders-need-to-know/
- https://www.degruyter.com/document/isbn/9780231557030/html?lang=de
- https://www.ebay.com/p/11064601206
- https://www.twinglobal.org/twin-global/twin-beyond-2021-virtual-twin
- https://www.naylornetwork.com/cscm-nwl/newsletter.asp?issueID=100089